unable to execute .BAT file from module 19

Hi

I have created a bat file as suggested in module 19 on my MAC and copied into the project folder. When I click on .BAT file, from folder, I am getting below message on command prompt -

{\rtf1\ansi\ansicpg1252\cocoartf1404\cocoasubrtf340
{\fonttbl\f0\fswiss\fcharset0 Helvetica;}
{\colortbl;\red255\green255\blue255;}
\paperw11900\paperh16840\margl1440\margr1440\vieww16580\viewh9360\viewkind0
\pard\tx566\tx1133\tx1700\tx2267\tx2834\tx3401\tx3968\tx4535\tx5102\tx5669\tx6236\tx6803\pardirnatural\partightenfactor0

\f0\fs24 \cf0 ant clean compile run }

Can someone help?

Thx
Vijay